One place for the horse’s whole story — and a complete working day for the professionals who care for it.
The problem
Equine care runs on paper, phone photos and memory.
A farrier sees thirty horses a week across a dozen yards. The notes live in a diary and a camera roll.
The bodyworker and the vet arrive months apart. Each knows only what someone remembers to mention.
When a horse is sold, its history disappears. Nobody can prove what was done, when, or by whom.
One horse, one record, the whole team
Everyone who cares for the horse writes into the same record.
Ownerdaily notes, photos, the full history
Hoof careassessments, findings, trims
Bodyworkcharts, reactivity, restriction
Vetconditions and what’s due
Barnwhere horses and people meet
Each person sees what is theirs to see. A note can be shared, kept to the care team, or kept private.
What makes it different
The record is the product.
I
Signed and permanent
Every entry is signed and linked to the one before it. The history can be shown to be intact — evidence, not notes.
II
Honest corrections
A 24-hour window to fix a mistake, with the reason recorded. After that, a correction is a new entry — never a quiet rewrite.
III
Valuable for years
To a buyer, an insurer or the next vet. Anyone can copy a calendar. Nobody can invent four years of signed history.
Phase 1 · Live today
Not a prototype. A working practice runs on it every day.
Horses, assessments, health, clients, barns, routes, invoices and stock — in production, carrying real work, here in Georgia.
Live · 1
The horse’s record
A permanent identity — the Grey Horse ID — and a lifetime timeline. Care, health, treatments, photos, ownership.
A red safety strip at the very top if the horse kicks, bites or needs care handling. You read it before anything else.
Ownership changes are recorded, never erased. The record follows the horse to its next home.
Switch to the app — open a horse
Live · 2
Hoof assessment, by tapping.
Tap the spot where you see it. Tap again to grade it.
Sole, side and inside views — anatomy one tap away.
The likely findings appear right there. Built for gloves and mud, not a keyboard.
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Live · 3
Findings become the horse’s health record.
Open conditions follow the horse
Thrush found today is waiting on the next visit — whoever does it. “Still present” or “cleared”, with one tap.
What’s due, surfaced
Vaccinations, worming, dental and illness, with what is due next brought forward, not buried.
Instructions for the owner
“Soak, rest, call the vet if…” — the owner sees it. The professional note stays with the professionals.
Switch to the app — save the assessment, open Health
Live · 4
The working day.
Clients and barns — one yard can hold several owners’ horses.
A schedule that knows pencilled-in from confirmed with the client.
Routes on a map, navigation hand-off, start and finish each stop. Text the client you’re on your way — one tap.
Invite links: a client adds their own horses and address from their phone.
Switch to the app — Schedule and Routes
Live · 5
Money and stock, without the paperwork.
Invoices
From the price list in a few taps. Sent by text or email. Stock used is deducted automatically when the invoice is issued. “Waiting to be paid” in one list, with a gentle weekly nudge.
Insight
Which clients, services and routes actually earn — worked out privately from the professional’s own data, never shared.
Switch to the app — Invoicing and Insights
Built for the barn
Phone first. Gloves on. Poor signal.
On the home screen
Installs like an app from the browser — no app store. Opens full screen, straight to your horses.
Big, obvious controls
Chips and taps hold the information, so a record is captured by tapping rather than typing with cold hands.
Private by design
Access rules live in the database itself. Every new account is approved personally before it sees anything.
Phase 2 · In development · Demo mode
Hoof mapping: angles from a photo.
Photograph the hoof with the phone level. Straighten it, then place the guide lines.
Dorsal wall, hairline, heel, toe-to-heel, base split — read live.
Against evidence ranges (fronts 50–55°, hinds 52–60°) or Kells/Strasser.
Saved to the record, compared visit to visit, trended over time.
Switch to the app — Map tab · demo
Phase 2 · Also on the way
What comes next.
Anatomy charts
The full body chart and the anatomy behind it, drawn properly with practitioners before it is released.
Automatic messages
Appointment reminders, “on my way” and invoices sent by text automatically, once carrier registration completes.
Safety in the field
An SOS feature for working alone — built only when it can be relied on completely.
Working together
Share a route with a colleague, and find help nearby — by area, never by address.
Founding members
Join us from tonight.
Request founding-member early access on your phone now. Every account is approved personally — and founding members shape what we build next.
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